HELIUM SHORTAGE?
MEET ULTRA HI-FLOAT®

HI-FLOAT Company knows that conserving helium, while maintaining profits, is vital to the balloon industry. As the inventor of patented treatments that preserve helium and air-filled latex balloons, HI-FLOAT Company can help professionals respond to the current helium shortage.

According to Physics Today (June 2007), the current helium shortage has resulted from several events over the past two years. Last year two U.S. facilities and one Algerian facility that extract helium from natural gas fields were shut down. In addition, low pressure slowed a U.S. helium pipeline this year and another U.S. plant decreased output for maintenance. The Physics Today article does not forecast improvements in the helium supply until possibly 2008 if a new plant in Qatar reaches full capacity.

In the face of recurring helium shortages, ULTRA HI-FLOAT® Balloon Treatment is the one product that can help save this scarce resource. By using ULTRA HI-FLOAT®, balloon industry professionals can conserve helium without limiting their creativity or compromising their profitability.

Here are some resource-saving tips from the HI-FLOAT Company:

• Most customers don’t realize that helium prices have increased and they are not going to pay premium prices for latex balloons that will only last 24 hours. With ULTRA HI-FLOAT® you can offer a product that will last up to a week or longer. This added value (which only costs you a few additional cents) is something the customer will be willing to pay higher prices for. By charging extra for ULTRA HI-FLOAT® treated balloons you can recover your increased helium costs and increase your profits.
  
  
• Use ULTRA HI-FLOAT® for all of your latex displays and décor. Helium balloons treated with ULTRA HI-FLOAT® will last up to 25 times longer than balloons that were not treated. Because you’re not replacing your balloons when they start to sag, you can conserve your helium supply and save the additional costs of replacing your displays.

By using ULTRA HI-FLOAT® professionals will ultimately cut helium costs, extend the life of balloons and maintain their profit margins. For more information about this product, or comments about this industry-wide shortage from a balloon expert at HI-FLOAT Company, contact pr@hi-float.com.